We get you covered in publications your customers actually read, and we show you what it did to your organic traffic. We don't buy links and we don't guarantee rankings.
Or start with a free coverage audit — what your competitors are getting covered for, delivered on a call within 48 hours.
We'll show you what your competitors are getting covered for and you aren't. A real document, delivered on a call within 48 hours.
Outreach Pari is a digital PR agency for B2B SaaS, fintech, ecommerce and professional services. We develop a genuinely newsworthy story — usually from data the client already holds — build a list of named journalists covering that beat, pitch it individually, and report the result against organic impact. Pricing is quoted against your cadence, asset complexity and sector rather than published as a figure. We do not buy links, sell Domain Authority, or guarantee coverage.
The link building market is saturated with vendors selling placements. The PR market is saturated with agencies selling brand narrative nobody measures. Almost nobody does both properly, because it needs two skillsets.
Sell placements at a price per link. Fast, cheap, and increasingly a policy liability — paid links that pass PageRank violate Google's guidelines, and the risk sits with the client, not the vendor.
Sells narrative and reports reach estimates. Often genuinely good work, but the reporting stops before the only question a marketing director gets asked: what did it do to the pipeline?
Earn the coverage, then measure it like a channel: placements by tier, links earned, referral traffic, branded search movement, organic visibility, share of voice against named competitors.
Every service page lists itemised deliverables, real timeframes, pricing, and what we refuse to do.
The flagship. Story development, asset creation, a named media list, individually written pitches, and reporting that ties coverage to organic impact.
Read →Original data is the most reliable way to earn tier-one coverage. Produced, designed and pitched as a project.
Read →Ongoing relationships rather than campaign bursts: reactive commentary, expert positioning, embargoes and exclusives.
Read →Executive positioning through bylines accepted on merit, expert commentary and speaking — never paid placement dressed as editorial.
Read →The honest version: the three things agencies call link building, which two we do, and why we dropped the third entirely.
Read →Preparedness and response, including the honest limit: we cannot delete coverage, but we can influence what else ranks.
Read →Price depends on cadence, asset complexity, sector competitiveness and compliance overhead — so we give you a real number on a short call rather than a headline figure you would have to renegotiate. The pricing page explains each tier and what moves it.
One strong campaign per quarter with ongoing media relations between launches. For companies that already have a press office function.
See what is included →Where most clients land: a campaign every month plus a data study each quarter, with full share-of-voice measurement.
See what is included →Competitive national and international programmes — concurrent campaigns, an always-on newsroom function and multi-market outreach.
See what is included →We guarantee the work, not the outcome. Every campaign includes a defined number of assets produced and journalists pitched, delivered on schedule. If we miss the deliverable, you don't pay for it.
We do not guarantee coverage or rankings, because nobody can — and any agency that does is telling you something false on the first page of their website.
Most prospects have been offered a results guarantee before, and many have been burned by one. A guarantee about coverage or rankings is a promise about other people's behaviour — editors' and Google's. A guarantee about deliverables is a promise about ours, which is the only kind worth making.
If a release isn't landing, read why press releases get ignored. If you're budgeting, what digital PR costs. If you're comparing agencies, the questions to ask — use them on us too.
All guides →No. Coverage is decided by editors, and rankings are decided by Google — neither is ours to promise. What we guarantee is the work: a defined number of assets produced and journalists pitched, on schedule, or you don't pay for that deliverable. Any agency guaranteeing placements or rankings is telling you something false.
No. Paid links that pass PageRank violate Google's link spam policy, and selling them transfers an undisclosed risk to the client. We earn links by earning coverage — the link comes with the story. Our link building page explains the three different things agencies call 'link building' and which two we actually do.
Weeks 1–3 typically produce no coverage at all — that time goes into story development, asset creation and building a named media list. First placements usually land in weeks 4–8, and meaningful organic impact follows at 3–6 months. Anyone promising faster is describing luck.
It depends on campaign cadence, asset complexity, sector competitiveness and compliance overhead, so we quote against your situation rather than publish a figure that would be wrong for most readers. Tell us those four things on a short call and you will have a real number, usually the same day. Three-month minimum, then month-to-month.
We produce something worth covering and pitch it to named journalists, rather than paying sites to host links. That is slower and costs more per placement — and it produces coverage that a link vendor cannot: referral traffic, brand search lift, and links that survive policy enforcement.
Measurement. Most PR reporting stops at placements and reach estimates. We report placements by publication tier, links earned, referral traffic per placement, branded search movement, organic visibility for target terms, and share of voice against named competitors.
B2B SaaS, fintech and financial services, ecommerce at scale, professional services, and crypto/Web3 under published guardrails. We are a poor fit for local small business — the budgets don't match the work — and for anyone shopping on price per link.
Yes, under guardrails we publish. We work on protocols, exchanges, infrastructure, funding rounds and research. We do not promote token sales as investment opportunities, repeat price predictions, work with anonymous teams, or take payment in a promoted token.
A free coverage audit, delivered on a call within 48 hours. If we're not the right fit for your sector, we'll say so.
We'll show you what your competitors are getting covered for and you aren't. A real document, delivered on a call within 48 hours.